Data privacy has become a major concern in recent years as hackers find more vulnerabilities in the cloud and public Wi-Fi connections that leave your personal data exposed to cybercriminals with malicious intentions. Additionally, some of the so-called privacy features offered by your web browser or your favourite social media app may not be as private as you think.

We live in an era where we leave a digital footprint anywhere we go on our phones, laptops or other devices connected to the Internet. Data gathering initiatives and the lack of online and offline security that our devices have, leaves us exposed to a wide variety of cyber-crimes from both a personal and professional vantage point.

Here are some of the ways that your data may not be as private as you think it is:


Ransomware Is All the Rage Nowadays


Whilst data breaches have decreased by 25% this year, your data is still far from safe as cybercriminals have only shifted strategies in terms of how they can steal your data. All hackers care about, is where the money is, and ransomware is the most effective way to capitalise on our human and software vulnerabilities nowadays.

One of the ways that hackers are carrying out these attacks is by targeting misconfigured cloud servers, network backups that contain employee and customer data, as well as company proprietary information.

Part of the reason why ransomware is more common nowadays is because businesses are moving all their data to the cloud and sometimes without considering the security imperatives necessary to migrate their data. This means that companies are failing to add the right security protocols to these transitions and in-turn, exposing dozens of records.

Phishing attacks are common too as many company workers have inadvertently exposed their company’s data to hackers. Companies and employees of all sizes and levels of importance are being targeted, so make sure you keep an eye for these crimes. The best way to protect your company is with the right data backup, storage and security services for your business.


Incognito Mode Is Not Entirely Private


Most major internet browsers offer users the ability to browse the web on “incognito mode” or “private mode.” The idea is that your web browser will not record your online activity at all, but this simply isn’t the case.

Browsers such as Google Chrome claim that when using incognito mode, it will not save your browsing history, cookies, site data or form fill-in information. Nevertheless, the data you access may still be available to your academic institution, employer and internet provider. Google issues this warning when you use incognito mode, but many people seem to gloss over this piece of information.

Researchers with the University of Chicago and the Leibniz University of Hanover conducted a study on the matter, discovering that 46.5% of those surveyed thought that bookmarks saved in private mode would not be available when no longer in private mode. Plus, 40.2% of participants believed websites could not find your location when in private mode.

This research suggests that most people are not fully aware of how exposed they are when surfing the web, even on incognito or private mode.


Enter Public Wi-Fi at Your Own Risk


Accessing a public Wi-Fi network brings with it a number of dangers due to the fact that the traffic that travels from your device to the Wi-Fi router is not encrypted, making it easy for hackers to steal your data on the server.

Hackers are also able to enter fake, rogue Wi-Fi hotspots designed to steal your data. Plus, public Wi-Fi hotspots can be altered to deploy man-in-the-middle attacks with fake servers geared towards stealing your data. Never enter public Wi-Fi servers with your work or personal device if you don’t want your data to be compromised.

The best way to backup and protect your data is with BOBcloud’s backup service using Ahsay.  We securely store your emails, trade secrets, client and employee information, as well as any documentation pertaining to your business in an encrypted format during backup, rest and restore.

If you backup with BOBcloud, your data won’t be compromised.

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